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// Public Gaming International // March/April 2015
Debbie Alford
President and CEO, Georgia Lottery Corporation
Following several years in public service for the state of Georgia, Debbie Dlugolenski Alford was selected
in October 2012 as the President and CEO of the Georgia Lottery Corporation. Alford has served as
the Chief Financial Officer for the state of Georgia and as Director of the Governor’s Office of Planning
and Budget, responsible for the management and development of the state’s budget. During her tenure,
the Georgia Lottery has posted record profits of more than $945 million in fiscal year 2014 and more
than $468 million for the first half of fiscal year 2015. That record brings the total raised for educational
programs in the state to more than $16 billion since the lottery’s inception. She and her husband, Dean
Alford, together have five children and three grandchildren.
Sean Athey
Vice President, System Sales, Scientific Games
Sean is responsible for working with Scientific Games’ lottery systems customers to grow sales and revenue.
She coordinates with local and corporate Scientific Games professionals to help the Lottery execute its
mission to maximize revenue. Sean began her career at the ad agency for the D.C. Lottery and managing
advertising for the Virginia Lottery when it launched in 1988. She has over 29 years of experience on both
the lottery and supplier side of the business, domestically and internationally. Her experience includes
strategic management, operations, diversification, marketing, advertising, brand and retail management,
market research, and new product development, both domestically and internationally. She has developed
strategies to increase both instant and online revenues for lotteries around the world. In addition to the fun
she has in this fascinating industry, her passion for shoes and jewelry is well documented.
Gerald Aubin
Director, Rhode Island Lottery
Prior to his appointment to the Lottery in 1996, Aubin served as Executive Director of the Rhode Island
Municipal Police Academy, after serving for 21 years with the City of Providence Police Department, retir-
ing as Deputy Chief of Police. He is a graduate from Bryant University in Smithfield, Rhode Island and the
FBI National Academy. Director Aubin has served as President of NASPL, as well as President of MUSL,
and Chairman of the PowerBall Committee. In October of 2009, he was inducted into PGRI’s Lottery
Industry Hall of Fame. In addition to directing the efforts to ensure the Rhode Island Lottery keeps pace
with ever-changing technology; i.e. interactive website, apps, i-gaming, etc., Director Aubin feels the goal
of establishing advertising and public relations programs to create and sustain national branding for games
such as PowerBall is an absolute must.
Richard Bateson
Senior Vice President, Sales & Marketing, Camelot Global
Richard is responsible for the sales and marketing capability of Camelot Global, leading a cross-func-
tional team in business development, bid management, business strategy, planning and execution. Rich-
ard is also responsible for Camelot Global’s iLottery team in Ireland providing digital lottery services
to Premier Lotteries Ireland (PLI). Richard has 12 years’ lottery experience both in B2C and B2B. As
a marketing specialist Richard joined Camelot to set-up EuroMillions (Europe’s biggest multi-jurisdic-
tional lottery game). In 2011 Richard was elected Chairman of the Board of EuroMillions and President
of SLE SCRL. Richard’s industry passion is ‘player-centricity’. In particular how lotteries provide more
Smart-Tech NYC 2015
Presenter, Moderator and Panelist Biographies
