March/April 2015 // Public Gaming International //
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NeoPollard Interactive
NeoPollard Interactive is a strategic
alliance between Pollard Banknote
Limited “Pollard Banknote” and NeoGames S.A.R.L. “NeoGames.”
NeoPollard Interactive combines the marketing expertise and ex-
tensive worldwide lottery experience of Pollard Banknote with the
proven leadership and technology of NeoGames in launching new
online and mobile gaming products and services in response to an
ever-evolving marketplace. This alliance leverages the strengths of
each partner company to develop, implement, operate, and main-
tain innovative online gaming services for regulated lottery clients.
NeoPollard Interactive is the best partner to help you maximize the
revenue from iLottery and maximize proceeds for good causes.
Exclusively serving the lottery industry for nearly 30 years now,
Pollard Banknote is one of the most experienced providers of instant
tickets and related services in the world, and the only vendor that
specializes in the instant ticket market. The company has earned its
excellent reputation working with lotteries in North America, and
around the globe, to optimize sales and broaden playership, so they
can provide more funds for good causes in their communities. Pollard
Banknote’s targeted focus and in-depth understanding of the lottery
industry, along with its excellent track record in providing highly suc-
cessful, innovative instant ticket products and marketing expertise, is
unique in the industry.
With its roots at the inception of the online lottery marketplace,
nearly a decade ago, NeoGames has developed unique expertise in
the interactive gaming industry, evidenced by its success in delivering
over 20 turnkey iLottery solutions, in eight different markets, and
multiple languages, including our most recent complete offering to
the Michigan Lottery. Technological sophistication, with an exclusive
focus on serving the lottery industry, similar to Pollard Banknote’s,
and an unrivaled commitment to delivering flexible and integrated
solutions, along with our experienced U.S. team, have put NeoGames
in an ideal position to fully support the lottery clients as they venture
into this new space. NeoGames’ experience as an operator in regu-
lated markets adds to these strengths; our tools and experience to en-
sure responsible gaming are second to none, and we regularly execute
player acquisition and retention strategies using our robust approach
to data mining and CRM.
Pollard Banknote and NeoGames, through NeoPollard Interac-
tive, offer a sole focus on the lottery space within the larger iGam-
ing world. Combining our resources allows us to propose an exciting
solution that leverages our collective strengths and comprehensive
knowledge to deliver a flexible, yet robust, iLottery platform and re-
lated services.
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Lottovate
Next Generation Lottery Services
At Lottovate, we are passionate
about digital. Digital is what we do.
The digital lottery potential—selling lottery tickets via Internet
or mobile devices—is yet to be fully enjoyed by many. Research
commissioned by Lottovate and conducted by YouGov in 2014 un-
covered a $17.5 billion opportunity for digital lottery in the United
States alone.
We believe that every lottery deserves a strong performing interac-
tive business that meets the increasingly demanding needs of both
new and existing players. Simply having a digital channel is no longer
enough—consumers have come to expect digital offerings to be fast,
reliable and user-friendly because of the high standards set by ecom-
merce that they encounter almost daily.
Lottovate’s philosophy is about working in a true partnership with
lotteries to deliver incremental and sustainable contributions to the
good causes of our partners and enabling them to reach the untapped
potential market and the next generation of players.
We understand that success in multi-channel lottery requires dedi-
cation, analysis, constant improvement and attention to detail. With
a clear focus on driving excellent player experiences and delivering
bottom line results, we do so both responsibly and efficiently.
Our services are available in two ways:
Marketing Partner
If you already have an interactive channel, let our expertise in prod-
uct management of lottery websites, player acquisition and player re-
tention help you to optimise its performance. Over the last two years
as Marketing Partner of ONCE, we have proven the benefits of our
methodology to state lottery operators.
Digital Retailer
If you’re about to launch an interactive offering, or are replacing an
existing platform, we can do the hard work for you with end-to-end
channel management. Our full service proposition covers everything
you would expect and more—including lottery game content, iLot-
tery platforms and the full Marketing Partner service portfolio.
We can also offer our unique insight from 16 years’ digital lottery
experience on a consultancy basis to support you in building market
projections or educating your legislator.
We are more than happy to share more details of our success in
providing digital lottery services in Europe, and would love to talk to
you about your specific requirements and challenges.
Lottovate—Turn our experience to your advantage!
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Contact us:
