March/April 2015 // Public Gaming International //
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PGRI Smart-Tech Conference Sponsors
It’s the collaboration between operators and their commercial partners which makes this industry work. It’s that relationship that
drives innovation and progress. PGRI endeavors to support and nurture that relationship, confident that together we can all build
successful businesses that meet the needs of our stakeholders and customers. The leaders of the commercial community play
a vital role in our industry and we are thankful for their invaluable contributions to the exchange of ideas that happens at PGRI
conferences, and all industry events and conferences. Their products and services are the result of a tremendous investment
in R & D, and their insights and capabilities are informed by a deep experience in all aspects of the lottery business. Following
is their story. Please also visit the conference website
) to see their presentations from PGRI conferences.
Jumbo Interactive Ltd
Carmanah Signs
Jumbo Interactive sells tradi-
tional lottery tickets through
new online channels. Custom-
ers in many countries are using digital sales channels as
an easy and convenient way to distribute and purchase
lottery tickets.
Technology is revolutionising the world. Traditional
lotteries can gain exposure to new customers by selling
their tickets online. Jumbo operates under a partnership
model, forming official agreements with lottery organisa-
tions to create secure transactional websites. Customers
can purchase tickets through a Jumbo website and this in-
formation is linked back to the lottery’s database. The re-
sults of the lottery draw and prize payments are passed on
to customers through electronic communication with the
lottery. It is a zero cost model for lotteries that generates
incremental revenue. There are many advantages in digi-
tal ticket delivery to the connected customer. Automated
repeat ticket purchases lodge customers’ tickets automati-
cally each week. New communication tools such as email,
SMS and push notifications remind customers to play.
Jumbo is an authorised internet lottery e-retailer
through our application and attainment of licences from
official lottery organisations and currently operates as an
e-retailer for state lotteries throughout Australia and Ger-
many. After becoming a qualified e-retailer, Jumbo adheres
to government regulations to operate and sell lottery prod-
ucts. This ‘free market’ model encourages competitiveness
and delivers better services for customers. Lottery organ-
isations enjoy new online representation of their products
for changing customers.
Jumbo Interactive Ltd has been a publicly listed com-
pany on the Australian Stock Exchange (ASX.JIN) since
1999. The company has been selling lottery tickets online
for nearly 15 years.
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More Information, contact the Jumbo Interactive
North America President, Brian J Roberts:
Helping Lotteries Engage Players
at Retail
Carmanah Signs is a technology company focused
on retail signage and in-store digital marketing for
gaming industries. Carmanah’s products and services
enable lotteries, casinos and betting shops to attract, engage and retain
their players. Carmanah’s core offerings are digital sign networks, in-
teractive digital media experiences and wirelessly-updated LED signs.
Carmanah is the global lottery market leader in the development and
production of wirelessly-updated lottery jackpot signs, which increase
jackpot awareness, retail sales and ultimately revenues for Good Causes.
There are over 110,000 lottery retailers with Carmanah wireless jackpot
signs in 44 global lottery jurisdictions.
Carmanah is the gaming division of Stratacache, a leading global
provider of digital sign software, hardware and network services. Strata-
cache’s key customers are Fortune 500 retail chains, banks and quick
serve food retailers, helping them to improve the in-store shopper expe-
rience, increase sales conversion and assist with mobile activation.
Stratacache and Carmanah have a total of 1.5 Million media players
running content on digital screens at retailers around the world, includ-
ing a digital sign network in the retailers of a leading North American
lottery. The company’s proprietary content management and distribu-
tion software, ActiVia for Media, is a powerful software tool that not
only enables large media content distribution to multiple displays, but
also facilitates interactive digital experiences such as touch screens and
gestural video walls as well as mobile interactivity.
Carmanah also offers a wide range of in-store LED-lit signs, from
classic point-of-sale retailer identification and brand awareness signage
to EvenLit
™
LED Light Panels. These products can have alpha-numeric
updateable and digital LCD inserts that are updated wirelessly, using
Wi-Fi, cellular networks or Carmanah’s Smart-Com
™
point to multi-
point radio technology.
Carmanah’s design engineers also perform technical sales duties and
direct after-sales support. This ensures Carmanah’s designers have a deep
understanding of Lotteries’ retail environments and marketing commu-
nication objectives.
Carmanah has built a reputation for robust product design and at-
tentive customer service, and as a result is fortunate to have many long-
term customer relationships in the global gaming industry.
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platinum sponsors
