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// Public Gaming International // March/April 2015
Brendan McCarthy
Novomatic Lottery Solutions North America
Brendan has a degree in Manufacturing Engineering from the National University of Ireland, Galway and
after over 10 years in manufacturing engineering, he started in this industry in 1998 at GTECH, where he
quickly progressed from a product management role to business development in the US market. Subse-
quently, he worked in Sweden for Aristocrat Lotteries, where he successfully managed the Norsk Tipping
VLT design, manufacture, and rollout process. He then transferred to Aristocrat in America for five years
and most recently worked for GameAccount Network, an iGaming platform supplier as the VP of Sales.
Brendan joined Novomatic Lottery Solutions as their North American representative in February if
this year.
Matteo Monteverdi
Senior Vice President, iGaming, and Senior Vice President, Americas Interactive
As GTECH’s Senior Vice President, iGaming, and Senior Vice President, Americas Interactive, Matteo Mon-
teverdi guides GTECH’s global interactive product development and marketing strategy, while leading the
Company’s commercial and lottery interactive opportunities in the Americas. He was previously President,
Betting and Interactive, and Senior Vice President, Sales & Marketing Services for Lottomatica, GTECH’s
Italian gaming operator. Before joining Lottomatica, he worked with Promptu System Corp, a voice recogni-
tion mobile software company in Silicon Valley, California. Matteo was also a Venture Partner with Innogest
Capital, the largest early-stage Venture Capital firm in Italy. Previously, as Vice President of Marketing with
Ferrovie dello Stato, he led the company’s e-commerce and wireless strategy, and as Regional General Man-
ager, he oversaw a $200 million business unit with more than 1,500 people. Prior to this, Matteo was with
Ford Motor Company in London, where he managed the European Ford branded B2C Internet portals.
Gordon Medenica
Gordon is a lottery industry professional who has operated lotteries under both public and private man-
agement. Most recently, he was the transitional CEO of Northstar New Jersey Lottery Group, which won
the contract to manage sales, marketing and related functions for the New Jersey Lottery. Previously, he
served as Director of the New York Lottery from 2007 to 2012, setting new revenue records every year,
with $8.4 billion in sales and over $3 billion in profits. Medenica was also President of the North American
Association of State and Provincial Lotteries (NASPL). Before coming to the lottery industry, Medenica
had been a longtime executive and member of the Management Committee of The New York Times Com-
pany. More recently, he was the Executive Vice President of Philadelphia Media Holdings, LLC, an owner
of the Philadelphia Inquirer and Daily News. Prior to that, Medenica served as an advisor to the Black-
stone Group on newspaper acquisitions, and as the President and CEO of DornaUSA, a sports marketing
company. Earlier, Medenica was a Senior Analyst at the Marriott Corporation. Medenica earned his A.B.
from Harvard College, where he majored in government, and his M.B.A. from Harvard Business School.
Wendy Montgomery
Vice President, Lottery Marketing & Sales, OLG
Wendy is accountable for Lottery Marketing, Sales, Customer Insights & Data Analytics and Business
Development. She joined the Ontario Lottery and Gaming Corporation (OLG) in 2005 as the Vice
President, Corporate Marketing and was promoted to Vice President, Lottery Marketing in 2006 and
promoted again to Vice President, Lottery Marketing & Sales in 2009. Under Wendy’s leadership, the
lottery business has grown by $700 Million from $2.5 Billion in revenue in 2007 to $3.2 Billion in
2014. Prior to joining OLG, Wendy held progressive positions with Corus Entertainment, Frito Lay,
and Tambrands. Wendy has a passion for building brands and businesses based on leveraging customer
and retailer insights.
