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Public Gaming Industry

Advertising/Marketing


It apparently took just days to make using Google’s new text-to-video generator, Veo 3. If you’ve been on social media lately, you might’ve seen the unsettling AI slop videos showing AI-generated people in wild scenarios or just speaking a bunch of nonsense. On Wednesday night, the betting platform Kalshi decided to take this trend outside the social sphere by putting a nonsensical AI-genera...

A legal advisor has cautioned UK operators like Ladbrokes to always ensure they remain on the safe side when it comes to advertising. Felix Faulkner, solicitor at licensing law firm Poppleston Allen, gave his two cents on the recent Ladbrokes fallout with the UK’s Advertising Standards Authority (ASA) by highlighting the importance of placing a promotion within a wider social context before ru...

UK sportsbook Ladbrokes has come under fire from the Advertising Standards Authority (ASA) after an advert sounded too similar to video games targeted at children. The gambling giant’s advert has been banned to prevent encouraging under-18s from participating. Aired in December 2024, the ASA deemed the language used in the voice-over to be too close to particular video games. In the advert, th...

June 3, 2025
WINNIPEG, Manitoba, June 3, 2025 /CNW/ – Pollard Banknote Limited  (“Pollard Banknote”; TSX: PBL) congratulates the Texas Lottery (“the L...
May 26, 2025
dentsu Queensland has retained The Lottery Corporation’s media account, extending a partnership of more than 14 years.  The new three-ye...
May 31, 2025
Social media giant Meta has introduced stricter ad policies for real-money gaming (RMG) in India, requiring advertisers to submit a certi...
December 19, 2024
Google has updated its policy for sports betting and online gaming advertisements in Brazil, prohibiting operators without a license issu...
November 29, 2024
One of the country’s most sought-after creative advertising accounts, the National Lottery, has been put out to pitch by its new owners, ...
March 30, 2025
This is how a brand SHOWS what it stands for. Skincare company The Ordinary started selling eggs 🥚 Not just creams. Not just serums. W...
November 25, 2024
For a long time, Google didn’t allow targeted ads for online casinos, including real-money, sweepstakes, or social casinos. However, they...
November 18, 2024
CLICK TO WATCH  https://www.youtube.com/watch?v=fz1TayZQJKk
November 18, 2024
CLICK HERE TO WATCH  Give The Perfect Gift this holiday season with 5 games in one and the new Holiday Blowout Scratch-Offs! https://ww...
November 18, 2024
CLICK HERE TO WATCH  Don’t let the holidays leave you in a daze. Play Ohio Lottery Holiday Scratch-Offs with brand-new tickets like $30 ...
November 18, 2024
CLICK HERE TO WATCH  https://www.google.com/search?q=LOTTERY+TV+ADS&num=10&sca_esv=dc84b91153630c32&source=lnt&tbs=qdr:m...
November 18, 2024
CLICK HERE TO WATCH The Lottery is ringing in the holidays with three new scratch-offs that celebrate the season!  This year’s lineup wi...
November 18, 2024
The original version was filmed in Pittsburgh ahead of its 1992 debut. It features an older man, Joe, leaving his place on a snowy night ...
November 18, 2024
CLICK TO WATCH IT  National Lottery plays musical scratch cards at Christmas Allwyn and VCCP have found a place for the National Lotter...
November 7, 2024
Google will allow social casino game advertisers to use personalized targeting, relaxing restrictions previously applied to gambling-rela...
October 31, 2024
“Northern Ireland now stands alone as the only jurisdiction on these islands without updated gambling legislation since the advent of the...
September 30, 2024
Commission’s “Small Risk & Big Gamble” campaign wins NASPL Responsible Gaming awards and NCPG’s annual Gift Responsibly award ...
September 29, 2024
The new TV and radio campaign is called “A Chance to Dream” and reminds players that what is spent on games, benefits public schools.    ...
September 4, 2024
Google has issued an update specifically for Germany, informing advertisers that it will restrict the promotion of gambling services to b...
August 13, 2024
Pressure mounts on Australia PM Anthony Albanese to stick to his principles and apply a blanket ban on gambling advertising across all me...
July 20, 2024
Sports betting data provider Genius Sports is partnering with X, the social media platform formerly known as Twitter, on the “Trend Geniu...
July 19, 2024
July 18, 2024    CLICK HERE TO WATCH  Allwyn, operator of The National Lottery, has debuted ‘Paris 2024’ with its creative partner, Leo ...
June 26, 2024
THE PRICE IS RIGHT, FAMILY FEUD and PRESS YOUR LUCK Lottery Games Add Irresistible Excitement to Lottery Retail and Digital Game Portfoli...
May 17, 2024
Eurojackpot Be a Winner Man Agency: TBWA\NEBOKO   Georgia Lottery Pirates Agency: BBDO National Lottery Win o...
March 27, 2024
  The Florida Lottery XTREME Agency: PPK   People’s Postcode Lottery Is Your Door in The Draw? Age...