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Advertising/Marketing
October 1, 2023
WATCH the winner of the EL advertising awards in the category of Responsible Gaming by Loterie Romande
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August 10, 2023
The 3D billboard is advertising’s shiny new toy
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June 24, 2023
New Jersey Lawmaker Takes Aim at Sports Betting Advertisements
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June 24, 2023
All bets are off: why the Guardian has decided to reject gambling advertising
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June 9, 2023
New York Lottery Uses AI to Help Players Picture Jackpot Fantasies
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June 8, 2023
UK CAmelot: The National Lottery Heroes the Long-Lasting Love of Lotto Tom Hooper directs the adam&eveDDB campaign on the night of the first-ever National Lottery draw
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June 3, 2023
Texas Lottery Commission’s creative in-house video efforts have been recognized by The Telly Awards
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May 25, 2023
The Secret Sauce: Key Ingredients to Experiential Marketing - Merrill Fullerton, Account Director, Alchemy3
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April 16, 2023
Ontario wants to keep sports stars out of gambling ads
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April 9, 2023
Maryland Lottery recognizing legacy retailers during 50th anniversary
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April 1, 2023
BCLC new ad campaign is urging gamblers to take a breather and make more responsible choices
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February 26, 2023
NYC Gambling regulators consider limiting use of 'play' in some lottery advertising
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February 26, 2023
INDIA: Google and digital news websites continue to promote gambling & betting ads despite Ministry of Information and Broadcasting advisories
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February 19, 2023
Movie trailers and sports betting delivered the most brand lift and audience in the Super Bowl
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February 19, 2023
Audiences are spending more time watching just about everything but traditional TV, report finds
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February 19, 2023
The American Gaming Association has spoken out against a proposed federal ban on sports betting advertising
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February 19, 2023
Allwyn still in process of creative review for National Lottery
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February 8, 2023
Fox Eyes Nearly $600 Million in Super Bowl Sunday Ad Revenue
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December 24, 2022
SCIENTIFIC GAMES 'READY SET PLAN'
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December 9, 2022
The UK National Lottery hosts Love Actually at the cinema
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December 3, 2022
U.S. Senator Requests Caesars End University Sports Betting Partnerships
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November 23, 2022
Spain’s National Lottery releases trio of emotive Christmas films
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November 23, 2022
Macy’s to host Thanksgiving Day Parade in the metaverse with NFT design contest
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November 18, 2022
The Lottery's Christmas Ad Is an Epic Romcom About Taking a Chance on Love
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November 11, 2022
By Simon Jaworski, Executive Vice President Lottery & Gaming, Leger USA 'UNDER 30? UNDERWHELMED!'
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November 6, 2022
What are the new taglines online wagering companies will be required to show?
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October 12, 2022
WLA Lottery experts discuss navigating a gambling advertising ban
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September 18, 2022
Sports Betting Is Revving Up Ad Spending For Fourth Quarter
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August 20, 2022
How Could the Arrival of Fan Duel TV Impact the iGaming Industry?
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August 7, 2022
Ad tracking by online gambling industry comes under scrutiny
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July 17, 2022
Fanduel Casino hires MICHIEF as creative agency of record
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July 17, 2022
Norway media ordered to comply with Discovery TV gambling blackout
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July 10, 2022
Why a CMO-CFO Alliance Is a Crucial Piece of the Digital Transformation Puzzle
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July 10, 2022
Leverage the Power of Sound for Your Brand
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June 30, 2022
Iowa Lottery Storytelling Receives Two Top Awards
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June 25, 2022
Commercial operators fighting with Tribal casinos over the rights for sports-betting in California
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June 19, 2022
Dueling sports betting ad campaigns ramping up in California
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June 19, 2022
The Belgian National Lottery wishes to point out that the article published in the daily "Het Laatste Nieuws" on Saturday June 11, 2022 does not correctly relate the facts
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May 20, 2022
OZ Lotto Launches New Lotterée Campaign Via 303 MullenLowe Perth
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May 15, 2022
Belgium Is the Latest Country to Strengthen Gambling Ad Regulations With Potential Ban
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May 15, 2022
GET READY FOR THE SUMMER OF FUN WITH THE MISSISSIPPI LOTTERY
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April 30, 2022
By Ray Bates, former Director of the Irish National Lottery, former President of the EL, and now Honorary President of EL 'CELEBRATING TWO DECADES OF THE BIGGEST LOTTERY MARKETING TRENDS'
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