June 11, 2025 It's A Throwback For Our 40th Anniversary

Forty years after we did it the first time, the Iowa Lottery is inviting you again to Scratch, Match & Win!

You read that right: The lottery is turning 40 this year. And to celebrate the moment, a throwback version of our very first game has just arrived in stores.

Tickets in 2025’s version of the Scratch, Match & Win game feature artwork of a hand holding a coin to scratch a ticket, a lot like the lottery’s original scratch game from August 1985. But today’s version is a $5 game with instant prizes of up to $50,000. And its tickets are a lot bigger than those from 40 years ago!

If you don’t win a cash prize on your Scratch, Match & Win ticket, you can enter it into a promotion for a chance to win concert prize packages to the Iowa State Fair Grandstand or cash prizes of up to $100,000.

The Scratch, Match & Win promotion has just opened for entries today. You can enter eligible tickets through the morning of Sept. 17.

The promotion will have 2 drawing dates. The first on July 22 will be for 87 concert prize packages to 2025 performances at the Iowa State Fair Grandstand. Each Grandstand ticket prize package includes 4 concert tickets, 4 Iowa State Fair admission tickets, a parking pass for the Fair, and $400 spending money.

The promotion’s second drawing date on Sept. 18 will be for 51 cash prizes ranging from $1,000 up to the grand prize of $100,000.

By The Numbers, 40 Years Of Lottery

Legislation allowing a lottery in Iowa was signed into law on April 18, 1985, and Iowa Lottery sales began a little more than 4 months later with a kick-off celebration on Aug. 22, 1985, at the Iowa State Fair.

By the numbers, here’s a look at 40 years of a lottery in Iowa.