Are you seeking a challenging opportunity to utilize marketing skills and experience? Would you like the satisfaction of working on marketing campaigns that will be seen statewide? If so, please consider applying for this rewarding position with the Wisconsin Lottery!

The Wisconsin Lottery, is a for-profit consumer products business within state government that sells its products via a network of nearly 4,000 retailers with almost $900 million in annual sales. The Lottery provides property tax relief to Wisconsin homeowners through the sale of lottery games while operating with integrity, security, and social responsibility.  This position is located in Madison, at the WI Department of Revenue. For more information about DOR, visit our website at http://www.revenue.wi.gov/. The Lottery website can be located at wilottery.com.

We are seeking a self-motivated, experienced marketing specialist with excellent marketing communications skills to lead the internal design and production of marketing pieces for public consumption.

This position is responsible for the coordination, planning and execution of Lottery marketing pieces such as sell sheets, game end posters, retailer newsletters, informational posters and Players Club emails. This position also leads, develops and executes the Responsible Gaming and Problem Gambling Awareness and Winner Awareness programs.

 Remote/Telework up to 60%. Note: During the first year you can gradually increase up to 60% based on performance and workload needs. This position will be headquartered at the DOR main office building, 2135 Rimrock Road, Madison WI.  For more information about DOR, visit our website at http://www.revenue.wi.gov/.

 Working for Wisconsin State Government has many advantages including a comprehensive benefit package.  As a state employee you will receive nine paid holidays, 4.5 days of personal holiday, sick leave (five hours per bi-weekly pay period) and vacation leave (over 100+ hours annually). Go to "Paid Leave" to learn more.
 

Position Summary

This position is responsible for working with marketing and awareness programs for the Wisconsin Lottery. In collaboration with others, it will create marketing communication products for the Wisconsin Lottery. The position leads the design and production of a variety of Lottery marketing pieces for both internal and external customers (e.g., Retailer sell sheets, game end posters, Retailer newsletters, informational posters, and Players Club emails, etc.). This position works closely with other Marketing Communications staff and program experts to produce products that educate players about Lottery products and programs.

In addition, this position takes the lead role in two Lottery Awareness Programs: 1) Problem Gambling Awareness program, and 2) Winner Awareness Program  

Here is a copy of the position description:  Click Here.

Salary Information

Salary for this Lottery Services Specialist - Senior position (schedule-range 07-03) is between $26.00 and $37.00 hourly, depending on qualifications, plus excellent benefits. Current state employees pay will be based on the provisions in the Compensation Plan.  A twelve-month probationary period may be required.

Job Details

The Department of Revenue will conduct criminal background, tax compliance checks and fingerprint checks on candidates prior to offer of hire. Interview results may be reused in accordance with the State of WI interview reuse policy.

Applicants must be eligible to work in the United States.  The Department of Revenue does not sponsor work or student visas, either at time of hire or at any later time.

All state employees must report their COVID vaccination status, whether vaccinated or not and provide supporting documentation if vaccinated. Newly hired employees will be required to submit this information within their first two weeks of employment.  The State of Wisconsin continues to follow necessary health and safety protocols for COVID.  Please visit Division of Personnel Management Coronavirus - COVID-19 (wi.gov) for the most up-to-date information. Guidance may be subject to change.

Qualifications

Minimum qualified candidates will have experience in each of the following:

1. Developing original graphic content for placement in marketing pieces/components (e.g. print ads, brochures, point of sale materials, display pieces, etc.).
2. Producing original informational and/or awareness content (e.g. writing, editing copy, etc.) in a business setting.
3. Providing website content management and maintenance (e.g. by updating basic content, placement and/or layout, etc.).

Well qualified candidates will have experience on minimum of one (1) of the following (in addition to the minimum qualifications):

1. Leading the development and production of marketing pieces/components (e.g. print ads, brochures, point of sale materials, display pieces, etc.).
2. Responsible for informational and/or awareness initiatives/programs (e.g. overall responsibility for planning, implementing, design, and analysis, etc.).
3. Experience analyzing performance data (e.g. gather, organize, and/or create analytic reports based on key metrics, etc.).

How To Apply

Apply online! To apply, click “Apply for Job” to start the application process.  Then, you will access your existing account or to create a new account if you don’t have an account. Once you are logged in, click “Apply for Job.” Follow the steps outlined in the application process and submit your application.  You will be able to save your application as many times as needed and make edits up until the point you submit your application. Please note that once you submit your application, you will not be able to make any updates to the application or any materials submitted.

You will be required to attach your current resume and letter of qualifications in a Word or PDF compatible format. Limit EACH separate document to a maximum of THREE (3) pages.  Your resume and letter of qualifications are reviewed to determine your qualifications as they relate to the job qualifications listed.  To create your letter of qualifications, it is recommended that you copy the bulleted points listed in the "qualifications" section into a Word document and then address each bullet point with your specific qualifications.

Here are instructions on developing your resume and letter of qualifications and what should be included in these materials.  Ensure your documents have clearly described your specific role, what you did, your level of responsibility (e.g. worked independently, etc.) scope, duration, and specific nature of your duties.  Make sure you provide one or more specific examples that clearly describe your experience doing the qualifications we defined that clearly demonstrated your level of expertise.  If you are vague about your specific role or don't describe examples, you may not get credit for that experience.  Failure to submit all required materials will result in an incomplete application and ineligibility for this position. Application materials will not be accepted if received in an incompatible format, an email, as a hard copy or a fax.

Submitted materials will be evaluated by a panel of job experts and the most qualified applicants will be invited to participate in the next step of the selection process.

Permanent classified state employees who are eligible for consideration (transfer, voluntary demotion, or reinstatement) should complete the online application process by the stated deadline.

Questions can be directed to Maggie Davis at This email address is being protected from spambots. You need JavaScript enabled to view it. or 608-266-3924.

The State of Wisconsin is an Equal Opportunity and Affirmative Action employer seeking a diverse and talented workforce.

Deadline to Apply

The application deadline is 11:59 pm CST on Monday, October 24, 2022.