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November/December 2016 // PUBLIC GAMING INTERNATIONAL //
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skill-based slots given
go-ahead in atlantic city
Gaming authorities have granted three
casinos in Atlantic City permission to
roll out skill-based slot machines
The New Jersey Division of Gaming
Enforcement gave the go ahead for
GameCo to install skill-based slot
machines at three casinos owned by
Caesars Entertainment. The machines
are expected to undergo weeks of
testing following their installation.
Operators hope to attract a younger
audience that has exhibited little inter-
est in traditional slot machines.
lottointeractive,
the new igaming enter-
tainment company, has
launched star match for
the georgia lottery
Star Match is a new interactive game that
combines the challenge and excitement
of a match-3 game with a chance to win
cash prizes via digital scratchers with
every play. Players are engaged and enter-
tained by popular casual puzzle gameplay
with the goal of matching three or more
Hollywood icons to collect as many stars
as possible. Points and other bonuses are
gained along the way before their digital
lottery cash prize is revealed. Star Match,
powered by IGT’s iLottery platform, is
available now for play anytime, anywhere
in the state of Georgia on iDevices,
Android, PC or Mac, and is available
for free trial anywhere in the world.
With Star Match, LottoInteractive is
pioneering the convergence of the $35
billion mobile games industry and the
$300 billion global lottery industry, driv-
ing participation and engagement among
new and existing lottery players alike.
LottoInteractive is committed to creating
game experiences that will bring lotteries
new players who want to be entertained
and play on-the-go, while giving loyal
existing lottery fans exciting interactive
options, all with a chance to win cash
with every play.
kahnawake gambling sites
will no longer serve us
customers
The New Jersey Division of Gam-
ing Enforcement (DGE) announced
that it and the KGC had reached
an understanding that will prevent
Kahnawake-based websites from
accepting bets from U.S. residents if
the websites are not authorized. The
DGE took prompt action when it
became aware that services may have
been provided by Continent 8 to il-
legal Internet gaming websites via the
data center located in the Mohawk
Territory of Kahnawake, a sovereign
jurisdiction located just outside Mon-
treal, Quebec, Canada. Specifically
mentioned were sites offering, “illegal
online sports wagering,” according to
the release.
neopollard interactive
celebrates the success of
its first digital-focused
client conference - pure-
ly digital xchange, held
in michigan
The focus of the conference was
helping lotteries to connect their
digital ecosystems—how digital as-
sets, including mobile app strategies,
second chance and loyalty programs,
and iLottery offerings can seamlessly
integrate and work together by bring-
ing digital insights from our lottery
participants for other lotteries to
consider for their own digital efforts.
The purpose was also to introduce
tangible strategies that lotteries can
deploy in the digital space today in
order to bridge retail and online. In a
time where retail and digital channels
are converging, conference attendance,
which exceeded all expectations,
proves that lotteries are interested in
learning how they can leverage the
digital space to attract new players,
foster engagement, and drive sales.
igt reaches cross-
licensing agreement
with aristocrat
The comprehensive cross-licensing
agreement with Aristocrat Leisure
Limited covers intellectual property
involving game features and system
patents. IGT also announced that the
parties have agreed to settle all out-
standing litigation between them.
“IGT’s R&D investment and patent
portfolio are the largest in the gaming
industry. We are pleased to have reached
this agreement with Aristocrat as we
build upon our leadership in gaming
innovation,”
said Renato Ascoli, IGT
Chief Executive Officer North Amer-
ica Gaming & Interactive (Double-
Down Casino).
“This agreement
demonstrates both companies’ shared
commitment to investing in and preserv-
ing the value of intellectual property.”
atlantic lottery profits
increase for the third
straight year to a record-
setting $431.6 million,
$54.7 million more than
last year.
Revenues driven by video lottery and
online gambling grows. The video lot-
tery network and other terminal games
introduced over the past two years
contributed to revenue YoY growth of
over $40 million. Going forward, many
VLTs will be replaced and seven new
games will be launched over the next
few years. Online gambling products
grew to $27.5 million in lottery sales,
a 30% increase over the previous year.
The only missing link is casino-style
games. Atlantic Lottery’s annual report
notes that its beneficiaries are missing
out on millions of dollars in revenues
because Atlantic Lottery hasn’t intro-
duced casino-style and poker games,
which are currently thriving on web-
sites run by offshore firms. Lotto Max
is also thriving, accounting for $54.6
million in gross profit.