36 PUBLIC GAMING INTERNATIONAL • SEPTEMBER/OCTOBER 2024 In this digital age, lotteries increasingly rely on great technology to attract and retain players and drive revenue for their good causes. As competition for players’ attention and spending grows from iGaming and online sports betting, and as players’ expectations for online experiences evolve, lotteries are faced with tough decisions about investing in technology change and, more specifically, what to prioritize in an iLottery solution. Whether upgrading to a comprehensive iLottery platform from a modest digital infrastructure or replacing a legacy system altogether, investing in the right technology is necessary for lotteries as they seek to fulfill their strategies for growth. For iLottery, most existing technology in the market is already at least 20 years old and therefore faces many challenges to meet the current and evolving needs of lotteries and their players, who expect the same experiences they have with leading e-commerce platforms. Legacy platforms struggle to deliver the modern player experiences, business agility, and innovation needed to excel in today’s competitive digital landscape. And since lottery contracts can be long–often ten years–starting with legacy solutions only increases the risk of technical debt and ultimately foregone revenue over time. Enter Pollard Banknote. Starting in 2009 with our pioneering ‘Space Between’ digital lottery portfolio, Pollard Banknote has established itself as a leading innovator in the digital space. Today, we continue to deliver a broad array of digital solutions to lotteries around the world, from best-in-class digital games, mobile apps, websites, and loyalty programs, to now a fully modernized, revolutionary turnkey iLottery solution with the most advanced gaming platform at its core. Pollard Catalyst™ Gaming Platform: Transforming iLottery Pollard Banknote has been a key player in iLottery since the inception of this channel in the United States. In 2021, we made a strategic decision to invest in our own end-to-end iLottery technology, beginning with the acquisition of an advanced iLottery platform that had been effectively serving established lotteries in Europe for many years. Leveraging our learnings from a decade of North American iLottery experience, Pollard Banknote advanced this technology for the U.S. market, culminating in the Pollard Catalyst™ Gaming Platform. Catalyst is a fully cloud-native, modular, and API-first solution that is uniquely positioned to revolutionize the lottery gaming systems space by leapfrogging legacy alternatives. The platform’s modern design quickly and easily integrates with other solutions and enables cutting-edge features such as fully automatic scalability, even during high-demand jackpot runs. Catalyst is structured to accelerate roadmap development, testing, and implementation, and speed system modifications as needed by the lottery to achieve its strategies. Catalyst provides all the essential elements for an exceptional player experience while minimizing the risks of technology and functional obsolescence as lotteries grow over time. Our robust Player Account Management system provides the functionality required for registration, age and identity verification, wallet transactions, and responsible gaming features. Geolocation services are provided through Pollard Banknote’s proprietary GeoLocs™ technology, one of the most mature and reliable geolocation compliance solutions available today. Pollard Banknote Sets a New Standard with Cutting-Edge Technology REVOLUTIONIZING iLOTTERY
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