Public Gaming Magazine Sept/Oct 2021

73 PUBLIC GAMING INTERNATIONAL • SEPTEMBER/OCTOBER 2021 Alchemy3, LLC 860 Warsaw Rd. Suite 200, Roswell, GA 30075 Phone (770) 442-6993 Fax (678) 389-8514 www.alchemy3.com Paul Guziel, Chief Executive Officer Jeffrey Schweig, President Year of inception: 2007 Contact: Jeffrey Schweig, (770) 442-6993, js@alchemy3.com Primary products and services: Instant and draw game promotional executions Strategic business and marketing planning Integrated marketing programs National campaigns Premium branded games Digital solutions Loyalty programs Second chance drawing services Founded in Alpharetta, Ga., in 2007 by lottery industry veterans, Alchemy3 has quickly become a leader in lottery strategic planning. The company creates “smart gaming solutions” that oftentimes merge licensed consumer brands and lottery games. Alchemy3 represents a select group of brands including The Home Depot, StubHub, Royal Caribbean International, Honda, MGM International Resorts and Bass Pro Shops to name a few. We have achieved our market position by putting clients’ needs first – providing them with “boutique” type attention. We execute programs with the highest level of integrity, honesty and thoughtfulness. Lottery customers: Alchemy3 provides marketing services to all North American state and provincial lotteries. Atlas Experiences www.atlasexperiences.com Atlas Experiences is an incentive travel company specializing in once-in- a-lifetime events, programs, and promotions. Atlas focuses on crafting custom incentive travel programs and second-chance promotions that drive engagement. Delivering turnkey services to include promotion design, marketing strategies, destination sourcing, hotel contracting, travel logistics, event support staff, onsite logistics, social creative content, private concerts, custom merchandise, and guest services. Atlas Experiences integrates innovations that engages consumers and rewards loyalty to your brand, organization, and players with unforgettable moments. Programs and Services: • Promotional Programs • 2nd Chance Prize Packages • Multi-State Linked Programs • Incentive Travel Programs • Custom Once-in-a-Lifetime Experiences • Private Concert Sourcing and Production • Your Rewards Your Way Individual Prizes • Lucky Pik Digital Game Show Design and Production • Augmented Reality Promotional Elements • Turnkey Program Planning & Execution • Winner & Guest Services DREAM IT with Atlas Experiences! Contact: Derek Gwaltney, Founder & Chief Executive Officer, dg@ atlasexperiences.com GOLD INDUSTRY LEADERS EQL Games: First Name in Draw Games www.EQLGames.com Contact: Brad Cummings brad@eqlgames. com If you could build a new draw game in 4 minutes, what would you do with the rest of the month? ”We believe draw games should learn from the scratch off category. That means making them less expensive to develop, faster to market, and easier to win. Most importantly, we must keep the catalog of draw games consistently fresh to give players the variety they expect in other product lines.” – EQL Games CEO Brad Cummings Since our inception, we have grown from a single game concept to a full draw game studio. We are best known for our live sports catalog of games backed by iconic brands such as MLB, NBA, NHL, NASCAR, and Team USA. We proudly launched Win Place Show, the first ever daily draw game based on a live sporting event, in August 2020 through the Kentucky Lottery. These games are powered by a fully modern technology stack led by our Secondary Draw System (SDS) which enables the creation of new draw games in less than 4 minutes. Influenced by our executive team’s experience in global billion-dollar industries such as finance and healthcare, we have created streamlined solutions to today’s lottery problems that can significantly reduce expenses, shorten timelines, and give lotteries more control over their draw game content.