New Jersey's IZAR F RETAIL In the Garden State, an innovative program dramatically improved retailer engagement with the lottery category and evolved the role of lottery sales reps. Here's how. (L to R): New Jersey Lottery Sales Representative Alexandra Padula and Krauzer's Food Store retailer Jyoti Amin; Extra Grocery Deli retailer Hirana Panya and New Jersey Lottery Sales Representative Maria Jimenez.
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