35 PUBLIC GAMING INTERNATIONAL • JULY/AUGUST 2024 cultural heritage of lotteries. Examples were given fromEl Gordo in Spain and The National Lottery in Belgiumwhere the first modern lottery game was born, back in 1441 in Bruges. Collaborative projects with partners ENGSO and Sport & Citizenship were announced, emphasizing the unifying power of grassroot sports to unite and drive positive social impact. Notable initiatives included ‘’Football shirt Friday’’ by Danske Spil in Denmark and projects in North-RhineWestphalia supported by WestLotto. EL’s partners IGT, Scientific Games and NeoGames (now Aristrocrat Interactive iLottery) presented their far reaching projects and work on creating a sustainable impact on society as well. Although these initiatives may be not highlighted in the everyday services to their clients, these suppliers are taking initiatives as water based printing, electrical transportation methodes, extensive reports and award winning innovations. EL’s partners show true leadership in supporting the sectors initiatives to create positive impact. Looking ahead – Building a Better Future EL and its members strive to make their positive social impact bigger and further reaching, to differ from illegal operators, and showcase their valuable contributions to society. Over the coming months, more evidence will be gathered on the importance of preserving the sustainable lottery model for society. These findings will be presented during the 2025 EL Congress, organised in Bern and hosted by Loterie Romande and Swisslos. General Assembly highlights On the occasion of the General Assembly in Salzburg, EL members endorsed the co-optation of Mr Ionut-Valeriu Andrei (CEO, Loteria Română) into the EL Executive Committee. The National Lottery Authority of Ghana was approved as a new EL Observer member and the following as Associate members: Greentube GmbH, Allodium Games s.r.o., Custom Group and Optimove. The membership of Caspian Tech was discontinued due to noncompliance with the mandatory responsible gaming certification. The General Assembly decided to consolidate all activities at its Brussels headquarters, thanking Loterie Romande for its longstanding support of the EL Lausanne office. View a video of the EL Industry Days: https://vimeo.com/968613904 View a video of Romana Girandon on the Positive Impact of lotteries: vimeo.com/936673706 The Industry Days were moderated by EL's Lucy Lenaers-Mathieson, and inspirational speakers brought their personal stories to participants. The EL General Assembly 2024 took place on the occasion of the Industry Days A CEO Panel Debate highlighted the importance of showing lotteries' positive social impact on society Thanks to EL Partners for supporting the Industry Days. From left to right: Pat McHugh, CEO, Scientific Games, Renato Ascoli, CEO, Global Lottery, IGT & Chris Shaban, Managing Director, iLottery, NeoGames
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