William Hill launches sports betting app in Colorado

Today, William Hill US officially launched its highly-reviewed William Hill Sports Betting App and website in Colorado. 
Available for use across the state, the mobile app (and companion website version) offers a seamless betting experience that is easy and fast. Built on William Hill’s proprietary platform, the sports betting app offers sports fans a broad and deep array of markets and bet types, including live game In-Play Wagering for their favorite college and professional teams. The app also includes multiple deposit and withdrawal options for customers, live scoring game-casts, and a quick and secure registration process. 
“Colorado is home to some of the most dedicated sports fans in the country, who have been counting down the days until the NFL season begins,” said Joe Asher, CEO of William Hill US. “We share in their excitement and look forward to introducing our mobile offerings to fans across the Centennial State.”
Former Broncos wide receiver and two-time Super Bowl Champion Rod Smith placed the ceremonial first bet this morning. He placed a bet that the Broncos will win on Monday, along with a prop bet that Travis Kelce will score the first touchdown. 
William Hill is offering a free bet up to $500 for new customers who make a deposit via the app or website. Customer deposits will be matched up to $500, with a minimum deposit of $50. 
The William Hill Sports Book App in Colorado is available for download on any Apple or Android device anywhere in the state.